Times are changing for Dealership Marketing

Are you putting dealership marketing dollars into the right mix to get the most bang for your buck? Dealership marketing should be a working formula of outbound (radio, TV, and print ads) and inbound  dealership marketing (website, email, social media, and mobile) take ROI to a whole new level. Especially when you fully embrace and incorporate digital.…

Celebrate National Dealership Day #dealerday

National Dealership Day is Here! Today is National Dealership Day #dealerday, and we invite you to celebrate with us! It’s another reason for dealers to offer great incentives, in-store promotions, and sales to customers willing to make a purchase on May 16th. For customers, what a better way to save and buy from your favorite…

How Dealerships Can Use LinkedIn Advertising to Generate Automotive Leads

Dealership Marketing Strategies for LinkedIn Advertising LinkedIn recently rolled out a new lead generation form for marketers to use when sponsoring posts. Prior to this form, advertisers struggled with measuring ROI and converting leads to customers. We know impressions, engagement, clicks and click thru rates… but what about the who, when and why without having…

competitive monitoring for car dealerships from subprime dealer services

Data Intelligence and Competitive Monitoring Tips for Dealerships

Every industry does it. You should too. Data intelligence and competitive monitoring – every industry does it, but does your dealership? We aren’t talking about hearing it through the grapevine and hiring secret shoppers. We are talking about knowing legitimate details about rival dealerships in your area. Knowing the competition’s game plan puts you ahead of…

crm database mining automine auto leads car dealership

Who’s hiding in your CRM? AutoMine can tell you.

Do you know who’s hiding in your CRM? Once a customer enters the dealership CRM, the odds of them slipping into a black hole (…never to be contacted again…) are usually high. How often do you connect with your client base? Do you maintain all your relationships… past, present and future? Better yet, do you…

2017 dealership marketing plan for tax season from subprime dealer services auto leads

Download Your Free 2017 Dealership Tax Season White Paper

Here is what you will find in your free tax season white paper… In this free tax season white paper, dealerships (specifically Finance Managers and Special Finance Managers) learn how to maximize auto sales this season. Not only will you discover how to do this, but we also share the current state of America. That means identifying…

IP TARGETING IS ONLINE BANNER ADVERTISING THAT POWERS YOUR DEALERSHIP’S DIGITAL PRESENCE

Database IP targeting displays digital advertisements directly to your consumer’s in-home tech devices – tablets, mobile phones, and laptops. Think of it as the post office of the internet. The post office delivers mail to homes, and IP targeting delivers digital messages to homes. IP targeting is effective and simple. How IP targeting happens is…

stuker training

The Power of Personal Branding and Selling Yourself with Reviews

 Article by Tom Stuker (@TomStuker | LinkedIn | Facebook | Website | ATN) Branding and reviews are important for dealerships, but are you correctly using these marketing opportunities to benefit you as a salesperson as well? Manufacturers are promoting their brands. Dealerships are promoting their brands. But, have you ever stopped to think, who is consistently promoting you? You are promoting you! You are the face…

Grow Your Dealership’s Social Media Presence at #DealerHour with Subprime Dealer Services

 Article by Kelly Lyvere (@kellylyvere | linkedin) There’s an adage that goes, “Surround yourself with people who bring out the BEST IN YOU!” And the same goes for brands, which is the exact reason Subprime Dealer Service’s (SPDS) is on a mission to BRING OUT THE BEST in car people and automotive dealerships over Twitter. Twitter you…