NEW DEALERSHIP DATABASE MINING PROGRAM MAXIMIZES CRM OPPORTUNITIES

Michigan | November 2016 SPDS announces the launch of a new dealership database mining program, AutoMine. AutoMine identifies in-market shoppers as well as understands existing and new consumer behaviors. It takes records directly from your dealership’s CRM and drills them down into very specific categories based on individual consumer buying habits. It also finds new…

IP TARGETING IS ONLINE BANNER ADVERTISING THAT POWERS YOUR DEALERSHIP’S DIGITAL PRESENCE

Database IP targeting displays digital advertisements directly to your consumer’s in-home tech devices – tablets, mobile phones, and laptops. Think of it as the post office of the internet. The post office delivers mail to homes, and IP targeting delivers digital messages to homes. IP targeting is effective and simple. How IP targeting happens is…