dealership database mining

3 REASONS PREDICTIVE DATABASE MINING ISNT THE BEST WAY TO MINE YOUR DEALERSHIP CRM OR DMS

Dealership database mining (mining your CRM or DMS) allows you to better understand your customer’s buying habits. But the way you mine that data makes a huge difference. Delivering the right message to the right car buyer at the right time matters. That’s where predictive mining vs behavioral mining comes in to play. Take a look…

NIADA Dealers Get Discount After Climbing Capitol Hill

NOTHING WORTH HAVING COMES EASY This one goes out to the 175 dealers and industry leaders that climbed Capitol Hill last week to meet at the NIADA National Leadership Conference and Legislative Summit. Congratulations on moving the needle! As a family-owned small business, we understand the importance of small businesses grouping together. Team work makes…